Nelson and Christopher Rising: Elevating the Conversation

By Jason Dean | C-Suite Quarterly

With a $300M commitment to invest in Los Angeles and eight other Western U.S. markets, Nelson and Chris Rising of Rising Realty Partners see a golden opportunity for sustainability.

Real estate was not Chris Rising’s first, or even second, option. Despite the fact that his father, Nelson Rising, had earned considerable success and a reputation that would suggest an easy path into the industry, young Chris had other plans. After all, when the legendary Steve Spurrier selects you as one of the first recruits of his collegiate football head-coaching career, something special is likely percolating.